With its official launch at TechCrunch Disrupt, startup AutoSuite is set to revolutionize client-facing roles by saving professionals 2+ hours a day. Designed by seasoned go-to-market experts, this suite of tools aims to enhance daily efficiency and streamline workflows for busy professionals. The Time Drain of Email On average, professionals spend 28% of their workweek […]
How Product-Market Fit is Crucial to Understanding Your Marketing Strategy In the world of startups and growing businesses, achieving product-market fit (PMF) is often hailed as the ultimate milestone. But beyond just having a product that works, product-market fit serves as the foundation upon which all successful marketing strategies are built. Without it, your marketing […]
The Savannah Bananas: How a Fun-Focused Baseball Team Took Over the Internet and Redefined the Game Using Social Media Marketing In the world of sports, few teams have managed to redefine the game the way the Savannah Bananas have. Since their founding in 2016, the Bananas have transformed from a small baseball team into a […]
Duolingo, the language-learning platform, has become a global sensation—not just because of its educational offerings, but due to its wildly successful social media presence. With over 16 million downloads in early 2024 and a strong, quirky brand identity, Duolingo has captivated audiences across multiple platforms. A large part of this success is due to the […]
For many service-based businesses, especially those who rely on platforms like Google Maps, Apple Maps, or Yelp for customers, the idea of needing a social media presence can seem unnecessary. If your business already has a steady flow of customers from online directories and a solid website, you might wonder: why invest in social media […]
Why “Founder Mode” Is the Mindset Every Startup Founder Should Embrace In the fast-paced world of startups, where scaling quickly can mean the difference between success and failure, one trend has taken center stage in 2024: “Founder Mode.” Originally coined by Paul Graham and Brian Chesky at a recent Y Combinator event, this concept is […]
The blog explores ten effective copywriting formulas tailored for social media to transform passive skimmers into active buyers. These formulas, such as AIDA (Awareness-Interest-Desire-Action), PAS (Problem-Agitate-Solution), and BAB (Before-After-Bridge), leverage psychological principles to captivate and engage audiences. They emphasize clarity, conciseness, and credibility, ensuring that social media content is not only attention-grabbing but also trustworthy […]
Although the internet is always active, there are specific times when engagement on social media peaks. Generally, the optimal times to post are between 9 a.m. and 2 p.m. from Tuesday to Thursday, with some variations depending on the platform. For marketers, Facebook remains the top choice, with peak engagement during mid-mornings on weekdays. Instagram […]
In the dynamic realm of digital marketing, every year brings forth new milestones and trends that reshape how brands engage with their audiences. We Are Social, in collaboration with Meltwater, has recently unveiled Digital 2024, offering a comprehensive view of the evolving landscape of social media and digital platforms globally. Let’s dive into the key […]
When evaluating potential agencies, consider their expertise in various aspects of branding and design.
